JOURNAL

JOURNAL

Discover how we add value to our client's online presence, narrative, & strategy by reading the articles below. Use the CATEGORIES dropdown to sort.

CASE STUDIES, ALL DominantArts.Design CASE STUDIES, ALL DominantArts.Design

The Duality of Maria’s New Website

Nothing better than a happy client! Maria Dominique Lopez at @ascendingarts now has a POWERFUL website that serves as her 24/7 online assistant with its many embedded functions, strengthening her online presence! POWERFUL is the operative word here, and as we were scheduling this post for Nov. 11 (11/11), Maria told me that 1111 is a POWER number. It's considered by mystics to be a sign that you are on the best path for your universal destiny, with new and exciting doors opening for you!

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BRAND STRATEGY THOUGHTS, ALL DominantArts.Design BRAND STRATEGY THOUGHTS, ALL DominantArts.Design

Finding Your Value

My on-going exploration of process - not only as an abstract concept, but as a practical, concrete framework I use to help my clients help their clients - where I will outline 4 deficits of value pathways in the instrument trade, and 4 strategies luthiers, violin makers, and violin dealers can immediately implement to engage and educate a loyal clientele.

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