JOURNAL
JOURNAL
Discover how we add value to our client's online presence, narrative, & strategy by reading the articles below. Use the CATEGORIES dropdown to sort.
Let’s Talk Community
We pour ourselves into every project, examining every angle, every choice, down to every letter, because we am deeply invested in the success of our clients and the communities they build.
The Duality of Maria’s New Website
Nothing better than a happy client! Maria Dominique Lopez at @ascendingarts now has a POWERFUL website that serves as her 24/7 online assistant with its many embedded functions, strengthening her online presence! POWERFUL is the operative word here, and as we were scheduling this post for Nov. 11 (11/11), Maria told me that 1111 is a POWER number. It's considered by mystics to be a sign that you are on the best path for your universal destiny, with new and exciting doors opening for you!
Working with a Photographer
Trusting your online narrative to a professional website designer and photographer shows your clients how much you believe in your work/product/service - they will see the difference!
Finding Your Value
My on-going exploration of process - not only as an abstract concept, but as a practical, concrete framework I use to help my clients help their clients - where I will outline 4 deficits of value pathways in the instrument trade, and 4 strategies luthiers, violin makers, and violin dealers can immediately implement to engage and educate a loyal clientele.